Film Distribution and Movie Marketing Class Topics
Last modified on 2009-09-24 22:22:24 GMT. 1 comment. Top.
Learn about film distribution and movie marketing strategies for your film in this NEW workshop taught by industry exec Allen Chou. This seminar will include new info and topics such as:
- How to find the best distributors for your film
- What film and TV markets you should attend immediately
- How to find & select a “legitimate” producer’s rep or sales agent
- Using film festivals to help sell your DVD
- How to use Twitter for selling your film and dvds
- 3 ways to use YouTube for marketing your film
- 4 social networking websites that can generate massive awareness for your film
- How to create and distribute a press release with FREE press release websites
Film Distribution Class Summary
Last modified on 2008-10-17 13:44:47 GMT. 1 comment. Top.
Learn the trade secrets and nuts and bolts of film distribution in this unique seminar and workshop taught by distribution executives with combined marketing and title release experience from over 350 titles. Join President of Passion River Films Allen Chou and Expert Film Distribution Consultant Josh Levin as they discuss each step for getting a film to the right distributor and media outlet whether Theatrical, TV, DVD, or Internet. Join these experts as they share the secrets behind the real world of film distribution and marketing in this unique, valuable, and one-of-a kind seminar.
What do you need to know before you produce your film?
Last modified on 2008-10-17 13:57:14 GMT. 0 comments. Top.
Have a great idea for a new movie or documentary? It’s important to think of ways to MARKET your film to the public BEFORE you shoot your film. Who is going to see your film? Where will you pitch it to? Which TV stations would consider broadcasting your film? Will consumers from other countries be interested in the subject matter? Would consumers pay money to rent or buy your film? In this class, we’ll discuss import concepts and strategies you must consider during your development phase. You’ll learn what acquisition and distribution executives think BEFORE they even see your DVD cover.
The next full day Film Distribution Workshop is scheduled for 10/25/08 in Washington, DC. For more info, please join our newsletter for class information, special discounts, and promotions.
If you have enough students, we can bring the workshop to your location! Please contact us for more information at: info@PassionRiver.com or 732-321-0711
Topics Covered in Distribution Class
Last modified on 2008-07-22 23:57:22 GMT. 0 comments. Top.
• 5 things you need to know BEFORE you shoot
• The secrets for a successful theatrical release
• What every producer needs to know in order to make a profit on their film
• How to find and make a deal with a distributor that actually pays
• Top 7 mistakes to avoid when making a film distribution deal
• How sexy distributors make you look good, but make you ZERO money
• Why the internet is the most important link in helping you make money
• 3 ways your audience will make you immediate money
• How Netflix changed everything with 7 million on-line subscribers
• The truth about retailers & why they can’t stock your movie title
• Walmart– Why big retailers can actually bankrupt you, instead of making you rich
• Why pay for a Producer’s Rep & Sales Agent– do it yourself
• How to get TV broadcast in the US and other countries
• Get your film to all the major Film Markets with or without a sales agent
• Why getting into Sundance Film Festival just doesn’t matter
• Get Film Festivals to pay YOU for screening your film
• Why traditional distribution models are dead and only work for about 2% of indie films
• Why non-traditional distribution models work and make you money
• Get real sales projections for your project
The next full day Film Distribution Workshop is scheduled for 10/25/08 in Washington, DC. For more info, please join our newsletter for class information, special discounts, and promotions.
If you have enough students, we can bring the workshop to your location! Please contact us for more information at: info@PassionRiver.com or 732-321-0711
Distribution Class Syllabus
Last modified on 2008-07-23 00:01:14 GMT. 0 comments. Top.
1. What you need to know BEFORE you shoot
- developing a release strategy
- checklist for preparing your film for buyers
- how to generate consumer & distributor interest for your film
- what are your film’s exhibition options (theaters, TV, DVD, internet)?
- what are deliverables?
2. Theatrical
- pros & cons of a theatrical release
- theatrical bookers & four walling
- how much does it cost to have my film in theaters?
- Profits, or total loss?
- the myths of a theatrical run
- what’s non-theatrical (PPR)?
3. TV
- how do I license my film to a broadcaster?
- what broadcast options are available?
- broadcast 1st or DVD release 1st?
4. Internet
- streaming video, Podcasts, download to own?
- can I really make $$ via the internet?
- what are the risks?
- why you must consider internet delivery
5. DVD (rental, retail, library)
- how Netflix & Blockbuster changed everything with 8 million on-line DVD renters
- the truth about retail & why it’s so hard to get onto the shelf
- why virtual shelf space saves the day
- where do stores purchase their DVDs from?
- burn on demand kiosks
- the risks of DVD retail distribution- RETURNS!
- my DVD just released, now what? learn about the “long-tail effect”
6. Distributors
- learn how to find the right distributor for your needs
- what are the pros & cons of the $0 advance- 100% back end deal?
- how to protect yourself when signing an exclusive deal
- review and discuss an actual distribution contract
- the myths of what big distributor can do
- the myths of what a small distributor can’t do
7. Producer’s Rep
- who are they?
- what are their fees?
- what can they do for my film?
8. Sales Agent
- who are they?
- how are they different from a producer’s rep?
- where can they sell my film?
- what are the costs?
9. International Sales
- foreign sales agents
- what are typical licensing fees?
10. Film Markets
- foreign film markets (AFM, Berline, Cannes, MipCom, MipDoc, HotDocs, Napte)
11. Film Festivals
- top 10 festivals to be in
- why getting in a top festival may not help you make money
12. Self-Distribution
- discover new models of self-distribution & why it works
- what’s required when self-distributing
- do’s & don’ts of self-distribution
- what’s a sub-distributor & why are they required?
- learn how to make more money via self-distribution
- how much money do I need to properly self-distribute?
13. Marketing
- why marketing & promotion is everything!!!
- who are we marketing to?
- what is viral & buzz marketing?
- mandatory sales materials for B2B marketing
- mandatory sales materials for B2C marketing
- why you shouldn’t use your friend for designing the DVD cover artwork
- why you should outsource your marketing & publicity needs
14. Sales Projections
- will my investors get their $$ back?
- learn how to make real sales projections (TV & DVD / US & Int.)
- when do I get paid?
15. Project clinic
- we’ll select projects from participants to workshop
The next full day Film Distribution Workshop is scheduled for 10/25/08 in Washington, DC. For more info, please join our newsletter for class information, special discounts, and promotions.
If you have enough students, we can bring the workshop to your location! Please contact us for more information at: info@PassionRiver.com or 732-321-0711
Internet Film Marketing & Distribution Seminar Outline
Last modified on 2009-03-07 00:33:41 GMT. 1 comment. Top.
Internet Film Marketing & Distribution Class Details:
Do you need help marketing your film on the internet? Are you self-distributing your film?
Discover how to use the internet to increase your DVD sales without spending any money on advertising in this new film marketing & distribution seminar taught by distribution executive, Allen Chou. This workshop will focus on the following internet marketing topics:
- How to boost DVD sales with your own website.
- Top search engine strategies for creating awareness for your story or film.
- How to drive traffic to your website or theatre using internet social networking.
- Why keyword research will help you find websites that’ll help promote your film.
- The top 4 social media and social networking websites that can generate massive awareness for your film or project.
- How to optimize your website so you can be found on the “natural” results pages in Google, Yahoo, and MSN.
- Secret DIY On-line publicity strategies
- Viral marketing campaigns
Internet marketing consultants charge $500-$1000 for consulting fees. Internet marketing companies can charge $3000-$10,000 for a 3 month film marketing campaign. Maybe you want to do-it-yourself, or maybe you want to understand what a film marketing company will or will not do before you hire them. Either way, this class is a must if you’re producing, marketing, or distributing a film.
This internet film marketing and distribution workshop often sells out. We recommend early registeration. Don’t forget to bring your notebook, pens, and some extra business cards. It’ll be a great learning and networking experience!