Learn How to Market and Distribute Your Film

Class Location

passionriver — Wed, 07 May 2008 20:49:55 +0000

Fashion Institute of Technology (FIT)
7th Avenue & 27th Street
D- Building

Date/Time : Sat 5/17 : 9am- 5pm

*STUDENT DISCOUNT AVAILABLE: Please Inquire within.

*SHOOTING PEOPLE DISCOUNT AVAILABLE:
For more info, please email: info@PassionRiver.com or call 732-321-0711.

http://store.indiedocs.com/dclass.html

Distribution Class Syllabus

allen — Wed, 07 May 2008 20:41:56 +0000

1. What you need to know BEFORE you shoot
- developing a release strategy
- checklist for preparing your film for buyers
- how to generate consumer & distributor interest for your film
- what are your film’s exhibition options (theaters, TV, DVD, internet)?
- what are deliverables?

2. Theatrical
- pros & cons of a theatrical release
- theatrical bookers & four walling
- how much does it cost to have my film in theaters?
- Profits, or total loss?
- the myths of a theatrical run
- what’s non-theatrical (PPR)?

3. TV
- how do I license my film to a broadcaster?
- what broadcast options are available?
- broadcast 1st or DVD release 1st?

4. Internet
- streaming video, Podcasts, download to own?
- can I really make $$ via the internet?
- what are the risks?
- why you must consider internet delivery

5. DVD (rental, retail, library)
- how Netflix & Blockbuster changed everything with 8 million on-line DVD renters
- the truth about retail & why it’s so hard to get onto the shelf
- why virtual shelf space saves the day
- where do stores purchase their DVDs from?
- burn on demand kiosks
- the risks of DVD retail distribution- RETURNS!
- my DVD just released, now what? learn about the “long-tail effect”

6. Distributors
- learn how to find the right distributor for your needs
- what are the pros & cons of the $0 advance- 100% back end deal?
- how to protect yourself when signing an exclusive deal
- review and discuss an actual distribution contract
- the myths of what big distributor can do
- the myths of what a small distributor can’t do

7. Producer’s Rep
- who are they?
- what are their fees?
- what can they do for my film?

8. Sales Agent
- who are they?
- how are they different from a producer’s rep?
- where can they sell my film?
- what are the costs?

9. International Sales
- foreign sales agents
- what are typical licensing fees?

10. Film Markets
- foreign film markets (AFM, Berline, Cannes, MipCom, MipDoc, HotDocs, Napte)

11. Film Festivals
- top 10 festivals to be in
- why getting in a top festival may not help you make money

12. Self-Distribution
- discover new models of self-distribution & why it works
- what’s required when self-distributing
- do’s & don’ts of self-distribution
- what’s a sub-distributor & why are they required?
- learn how to make more money via self-distribution
- how much money do I need to properly self-distribute?

13. Marketing
- why marketing & promotion is everything!!!
- who are we marketing to?
- what is viral & buzz marketing?
- mandatory sales materials for B2B marketing
- mandatory sales materials for B2C marketing
- why you shouldn’t use your friend for designing the DVD cover artwork
- why you should outsource your marketing & publicity needs

14. Sales Projections
- will my investors get their $$ back?
- learn how to make real sales projections (TV & DVD / US & Int.)
- when do I get paid?

15. Project clinic
- we’ll select projects from participants to workshop

Click here to register for the NY Film Distribution Seminar and Workshop, or call 732-321-0711.

Topics Covered in Distribution Class

allen — Wed, 07 May 2008 20:32:43 +0000

• 5 things you need to know BEFORE you shoot
• The secrets for a successful theatrical release
• What every producer needs to know in order to make a profit on their film
• How to find and make a deal with a distributor that actually pays
• Top 7 mistakes to avoid when making a film distribution deal
• How sexy distributors make you look good, but make you ZERO money
• Why the internet is the most important link in helping you make money
• 3 ways your audience will make you immediate money
• How Netflix changed everything with 7 million on-line subscribers
• The truth about retailers & why they can’t stock your movie title
• Walmart– Why big retailers can actually bankrupt you, instead of making you rich
• Why pay for a Producer’s Rep & Sales Agent– do it yourself
• How to get TV broadcast in the US and other countries
• Get your film to all the major Film Markets with or without a sales agent
• Why getting into Sundance Film Festival just doesn’t matter
• Get Film Festivals to pay YOU for screening your film
• Why traditional distribution models are dead and only work for about 2% of indie films
• Why non-traditional distribution models work and make you money
• Get real sales projections for your project

Click here to register for the NY Film Distribution Seminar and Workshop, or call 732-321-0711.

What you need to know before you produce your film?

passionriver — Wed, 23 Apr 2008 00:50:11 +0000

Have a great idea for a new movie or documentary? It’s important to think of ways to MARKET your film to the public BEFORE you shoot your film. Who is going to see your film? Where will you pitch it to? Which TV stations would consider broadcasting your film? Will consumers from other countries be interested in the subject matter? Would consumers pay money to rent or buy your film? In this class, we’ll discuss import concepts and strategies you must consider during your development phase. You’ll learn what acquisition and distribution executives think BEFORE they even see your DVD cover.

Click here to register for the NY Film Distribution Seminar and Workshop, or call 732-321-0711.

Chelsea Star Hotel

admin — Mon, 21 Apr 2008 15:47:09 +0000

Chelsea Star Hotel

300 W 30th Street, New York, NY

(212) 271-0856 - - 0.2 mi N

Affinia Manhattan

admin — Mon, 21 Apr 2008 15:46:07 +0000

Affinia Manhattan

371 7th Avenue, New York, NY

(212) 563-1800 - - 0.2 mi NE

Holiday Inn Express

admin — Mon, 21 Apr 2008 15:44:59 +0000

Holiday Inn Express Nyc Madison Square Garden

232 West 29th Street, New York, NY

(212) 695-7200 - - 0.1 mi N

Saturday 5/17, 9am - 5pm at Fashion Institute of Technology, New York, NY

admin — Thu, 17 Apr 2008 04:23:25 +0000

Film Distribution Seminar and Workshop

Learn the trade secrets and nuts and bolts of film distribution in this unique seminar and workshop taught by distribution executives with combined marketing and title release experience from over 350 titles. Join President of Passion River Films Allen Chou and Expert Film Distribution Consultant Josh Levin as they discuss each step for getting a film to the right distributor and media outlet whether theatrical, TV, DVD, or Internet. Allen and Josh will also teach topics that include: “The top 10 mistakes to avoid when making a film distribution deal”, “How to develop a profitable film distribution plan”; as well as “DVD Self-distribution and Non-traditional film distribution models”. Join them as they share the secrets behind the real world of film distribution and marketing in this unique and valuable seminar. At the end of the lectures, they’ll also workshop your titles. This is normally a 2-day workshop, but the lectures will be squeezed into a 1-day only event. Before you hire a producer’s rep, or sign your first distribution deal, you must attend this class- or else you could lose thousands of dollars on a bad deal!

Fee:
$250 if you register by Friday, April 25th, after *$350
*Group & Student discounts available. Limited seats, so please register early.

Date/Time:
Sat 5/17 - 9am-5pm

Location:
Fashion Institute of Technology (FIT)
D- Building, Room D207
7th Avenue & 27th Street, New York, NY

Click here to register for the NY Film Distribution Seminar and Workshop, or call 732-321-0711.